You understand the value of usability and UX, but quantifying that value for managers can be difficult. Additionally, resources are limited and getting time and money allocated can seem impossible. Although UX and Human-Centered Design can sometimes seem like a ""squishy science"", usability and UX have real quantifiable ROI's. We'll discuss UX metrics and successful government usability case studies within the context of how to sell UX within your organization. Learn how to evangelize and advocate for UX in your organization.

Key Takeaways

  1. How to show the value of UX and Usability
  2. Simple UX Metrics for tracking success
  3. How to evangelize UX

Conference event time: 

  • 2:30 p.m. - 3:30 p.m. (Sessions)
Thursday, September 24, 2015


  • Enchantment C-D