Hyatt Regency La Jolla
San Diego, California
Adjusting Agile project management for use in a small shop to get your work done and make your internal customers happy
Key Takeaways
During this 4-hour session you'll learn about how to get NodeJS up and running. You'll review how to respond to http and websocket requests as well as query data from both relational and NOSQL databases. You'll use Jade templates to output dynamically constructed markup. You'll also learn how to quickly and easily create RESTful APIs by leveraging the Express.js framework and deploy your application as a service and implement clustering.
Three Key Takeaways
This workshop focuses on essential steps for in-house communications production for web and social media. Participants will gain a deeper understanding of the design principles used to drive messaging in clear, concise terms. Learn how to organize and manage assets in ways that will streamline production, target messages, and optimize brand. Topics include: writing design, language/grammar, photo composition, tagging, keywords and basic html, usability concerns, and assets management. This session condenses a semester course into a few short hours. It will be fast-paced and experiential; ideal for anyone who has to get a web page or social media post (or related print material) out the door quickly and effectively.
Three Key Takeaways
Inside look at a Social Media Approach Using Canva, Hootsuite and Sprout Social. This session will give you an inside look at the tools and approach that is used at the City of Longmont to manage social media. You will learn how to use the graphic design tool Canva. Canva is a great (free) resource to help you create professional graphics without the need for a designer and high end software design tools like Photoshop, Illustrator or InDesign. You will also see how we have connected our accounts into Hootsuite and Sprout Social to help with emergency management, and reporting.
Three Key Takeaways
A talk about less talk and more action. (A playbook for how difference makers can make innovation happen faster.) Everyone who works in and around local government at some point feels they can be doing more. So what stops us? My position is that with the proper mindset, tools, communication techniques and methodologies we can move great ideas out of the parking lot and to reality a lot quicker than we might otherwise think. There are four main sections to the session: Setting the Stage; Where Innovation Comes From; Getting Goodness Out of the Gate; Defining a Project and Running your Sprint; Getting Technical; and Building to Last. Besides those best practices ideas and concepts, I will introduce an essential toolbox of things (methodologies, software and books that I think every webmaster should have in their arsenals.
Three Key Takeaways
Question: What's the difference between " 'OR '1'='1" and "%27+OR+%271%27%3D%271?"
Answer: Nothing, from your web server's perspective. They're both SQL injection statements. The second one is just encoded in a way to bypass your character blacklist filters.
If that little snippet above made you shudder, you need to come to this session. If you have no idea what the stuff above means, you *really* need to come to this session. Spend a few hours looking at your website from a hacker's perspective. Look for information leaks, learn how to probe your business and code logic, analyze your defenses, and see examples of real-life attacks. Take all this information back to the office and use it to make your website harder/better/faster/stronger.
Key Takeaways
It seems like everybody is moving to the cloud! But some people are simply moving on-premise infrastructure into the cloud more or less "as-is". Learn a better way, and get more sleep at night! Amazon Web Services lets you deploy applications and services instead of infrastructure, and these services let you avoid the hassle of infrastructure management and focus on the important thing - providing reliable, easily extensible, auto-scaling user services. We'll learn about the differences between IaaS and PaaS, how to optimize pricing and performance, how budgeting for services is different than for infrastructure, and how to minimize ongoing maintenance.
To do this, we'll perform a hands-on deployment of a Drupal CMS implementation using Elastic Load Balancer, CloudFormation, Elastic Beanstalk, CloudWatch, Elastic File System, RDS for MySQL and more! Along the way, we'll learn how to set up a "minimal touch" environment using Amazon tools for routine system management and standard DevOps tools for continuous integration and code deployment
Three Key Takeaways
This course is designed for those who have a role in creating and/or maintaining websites and/or web content. Learn the specifics of WCAG 2.0 to make your website more accessible to all users. This includes common design considerations, common barriers, hands-on demonstrations with screen readers, and strategies to maximize accessibility.
Three Key Takeaways
In the City of McKinney, we have collected metrics on our various website iterations for the past seven years. While not experts in Google Analytics, we have been able to use the information to make decisions about how to configure our websites, what residents want to see and to satisfy constituents throughout the city. The intent of this session is to share our experience in the hope that opening up our analytics collection and presentation practices might offer useful information for other cities.
Key Takeaways
Anyone who works the social media pages for a government entity knows that trolls can be a way of life, but they don’t have to ruin your groove! This session will focus on strategic messaging on your social media outlets and how to deal with your inevitable detractors (beyond throwing your hands in the air and pushing the “delete" or "ban” buttons). You CAN choose fight over flight and banter over ban — and I’ll show you how to do it so that trolls can actually become a valuable piece of your social media ecosystem. Gather your facts, stretch out your fingers, put on a smile and let’s storm that bridge together!
Key Takeaways
As modern-day Town Criers, the role of the Webmaster is constantly changing. Today’s communicators must couple constantly evolving technologies with multiple communication channels, while keeping the message clear and informative.
While the totality of Moore's Law can be debated, there’s no debating the fact that modern day Town Criers have far more responsibility beyond gathering the locals and shouting in the Town Square. The ease of social media has ushered in an era of excess. However, there is a fine line between informative and over communicating, as Webmasters find themselves competing with elected officials who often want to engage the same audience.
This entertaining and informative lecture will cover the past, present and future of government communications as it relates to those at the helm of stated communication channels.
Key Takeaways
The City of Boulder has been "doing" open data for nearly four years. The open data program has had a number of ups and downs over those years and we've learned valuable lessons and insights from our successes and failures. In this session we'll be talking frankly and openly about what we've learned the hard way to help attendees avoid, or at least anticipate, the pitfalls open data practitioners routinely face when trying to "do" open data; and highlighting tested methods and practices to be successful. We'll talk about our recent experiences as a member of What Works Cities and how hiring a Chief Innnovation and Analytics Officer is helping us reach our goal of data-driven decision-making.
Key Takeaways
Many problems that come up after a new site or app launches could have been avoided with a few usability tests. Unfortunately, testing is often considered too expensive or as taking too long, but it doesn't have to be. There are simple and affordable tools that can be used to test websites, web apps, navigation, information architecture, and content. This session will review free and low-cost tools and methods for conducting tests and how and when to use them.
Key Takeaways
How do you test for accessibility compliance? There are many tools out there. During this session, I will outline the strategies and tools we use to make sure the content is accessible by all. I will also cover the template we use for reporting issues.
Key Takeaways
Social Media "Stories" have been introduced through various platforms as an effective communication tool. Come learn the ins and outs of sharing your agency's mission through the "Story" format to engage your audience. Participants will leave this session armed with answers to questions about how government can communicate in "Stories", how to develop a strong strategy for using "Stories" and how to address accessibility and records management issues. This session is not an endorsement of any particular social media platform that utilizes the "Story" format.
Key Takeaways
Join us as we review Larimer County's pilot of Tawk, a no cost solution for adding real time chat capabilities to our vehicle licensing page. The repetitive ring of 'Now Serving' is going the way of the Dodo as online solutions, such as TAWK, allow the citizens to connect with the County online and in real time. We review the tool, it's features and lessons learned in bringing it online.
Key Takeaways
Section 508 standards are federal acquisition requirements that apply to information and communications technology (ICT) that is used, developed, procured, maintained, or used by federal agencies. The standards promote ICT that can be accessed by the public and employees with disabilities. The current standards became effective 15 years ago and great effort has been made to update (or “refresh”) Section 508 to harmonize the standards with guidelines for Section 255 of the Telecommunications Act.
The final ruling for the Section 508 Refresh was published in the Federal Register in January 2017, with an effective date of one year after the publication date. The Section 508 Refresh will include a broad application of the Web Content Accessibility Guidelines (WCAG) 2.0, and many features that currently meet Section 508 requirements will no longer be compliant under WCAG 2.0.
Key Takeaways
Website redesigns are important and strategic. Whether your organization is rebranding, getting rid of excess clutter, fixing errors, or making your website accessible, there are many reasons to undergo a redesign. But how do you ensure that the final product is what you envisioned for your organization and your visitors? We will discuss steps to take throughout the process, including setting goals based on analytics, migrating content, incorporating accessibility, and ongoing site testing. You and your team will be able to sit back and breathe easy on launch day.
Key Takeaways
The City of West Hollywood is a small town of 35,000 people situated in the middle of the entertainment capital of the world - Los Angeles, CA. Getting their social media messaging heard in this competitive and media savvy environment requires a creative and sometimes edgy approach. In this session we'll explore the social media strategies this small but feisty municipality incorporates to effectively speak to their audience and amplify their messaging while reaching millions of people in the process. It's a case study on how to take your social media game to the next level.
Key Takeaways
During this session you'll learn how to make your information easily available via custom chatbots for Amazon Alexa and Facebook Messenger.
Key Takeaways
As the first winter storm of last year blanketed the County in snow, it became apparent that our existing tool used to inform employees of office closures was in worse shape than the icy roads. The county manager called on our team to build a more robust, more accurate and, most importantly, more timely solution to deliver news to our employees of emergencies and office closures. We leveraged cloud based solution, Zapier, to orchestrate formatting and routing messages to email, social networks and text messaging. The multi-channel notification of all employees went from 30 plus minutes to under 5, all at the click of a button. Learn how the solution we built and about the tech used to make it possible.
Key Takeaways
In many businesses today, it's common to think of accessibility as a technical challenge for developers. However, if you start with a design that takes the needs of people with disabilities into account, much less time and effort will be needed during development to make the finished product accessible. This session will include an overview of accessible design principles and will give some practical tips. Designers will also learn some tricks for working with developers to make sure the design is accessible before it's turned into code.
Key Takeaways
The City of Boulder, Colorado developed a comprehensive social media plan in 2017 that sets clear, practical guidelines for how the city will use social media and measure success. Hear lessons learned about why and how to develop a social media plan, including insights about topics to cover, like goals, posting guidelines, content strategy and measuring success. See a replicable social media plan that strives to reflect best practices and data-driven strategies to engage audiences, grow accounts and advance communication priorities.
Key Takeaways
Are you overwhelmed by the idea of a complete website migration from one system to another? Don't know how to get from Point A to Point B?
We will step you through our recent experiences of migrating two websites from static HTML to a Content Management System (CMS). We will also share our experience of completing a whole site redesign while staying in the same CMS and keeping user experience and accessibility in mind. Which tools were helpful during these projects, what is a content audit, how did we determine look and feel, what is card sorting, why is navigation important?
Key Takeaways
Come to discover what in the world are RESTFul services and what are its benefits over other API building technologies. We will cover the basics of HTTP representation protocols, RESTful routing, security, authentication and testing. We will then move to modeling RESTful resources via an open source tool called Relax; Restful Tools For Lazy Experts, and containerize it via docker.
Key Takeaways
An exploration of how to shift from a traditional "information" website to a Digital Services website for your local government. Hear case studies on Grand Rapids, MI and Miami, FL, who have substantially increased self service options for their public, and engaged citizens early in the re-design process. By doing so, these municipalities are reaching the historically under-served in their community, and improving the overall responsiveness of government. They are also improving the back-end processes, efficiencies and financial/budgetary considerations for government staff and departments.
Key Takeaways
Join Alliance for Innovation Senior Fellow Peter Kageyama for a session on creating emotionally engaging places. Peter is the author of For the Love of Cities and the follow up, Love Where You Live. Peter speaks about how community leaders need to be intentional about creating a more emotionally engaging, lovable place. These lovable cities are magnets for talented workers, entrepreneurs and businesses alike. Peter talks about the expanded role that local government needs to play in creating this atmosphere of engagement and the ways, both big and small, that the city can partner with citizens to build great places.
Marc will share his perspectives on the ways in which today’s technology will evolve in the next 7 to 10 years. How will these changes affect what government webmasters do and how they do it? Consider today’s hot button tech issues: social media, artificial intelligence, the Internet of Things, transparency, big data, and more. How will they change the way government meets its obligations to its clients, constituents, and consumers? This session will focus on what we can expect, and how we can prepare for what we will encounter on the road ahead.
Dana will take you on a behind-the-scenes tour of five years of research-based adjacent possibles that revealed a view of voters no one had seen before. It’s a time-tested story of how research transcends common wisdom, emerging victorious.
After hearing from Dana, you’ll have a solid understanding of the gradual, continuous work that it takes to embrace a wicked problem and map it out. And why eight research participants is never enough.
This session will provide insight into successfully integrating with 3rd party technologies and platforms to ensure conformance with ADA-related digital accessibility requirements. In addition, technical recommendations for remediation and understanding key elements of accessibility regulations will be covered.
Key Takeaways
Your citizens looks to you for information about city services, community programs, maintenance alerts, breaking news, upcoming events and more. We’re here to help you deliver it all with ease through your website. We will begin the session by discussing the ROI your agency can get from a modern citizen-focused website. Attendees will then receive practical tips, examples and best practices for website design and content that can enhance the citizen experience by making it easier for citizens to find the information they’re looking for and engage with their government.
Key Takeaways:
Sometimes excrement hits the oscillating rotary device. When you’re in charge of a local government website, the only question is “when.” Join Carolyn Shannon, the Web Administrator of the City of St. Charles, IL, and AJ Van Beest, the security lead for Bayfield County, WI, as they talk about experiences they each had of getting hacked. Learn what happened, how they responded, and the lessons they learned. Key take-aways: How to tell when you’re hacked, how to respond, and how to make it harder for the next hacker.
