St. Louis Park, MN was ready for a new website, but knew that a beautiful design was only half the battle. Sure, their website customers appreciate beautiful photographs and easy-to-use navigation, but visitors really needed to be able to understand and act on the words on the page. When it came to creating content for their site, the City overhauled the tasks and language to match the needs of their particular site visitors.

Three Key Takeaways

  1. Tools to reveal the needs of your web visitors
  2. Exercises that demonstrate how your visitors use your site
  3. Steps to test if your content is matching their expectations (and yours)
Conference event time: 
1 to 2:15 p.m. (Sessions)
Wednesday, September 12, 2018
Birmingham (Bridges)

Conference Registration

Late registration rates in effect now through the start of the conference.

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Title, Award, Reception & Showcase Sponsors


Hotel Location

Wyndham Grand Pittsburgh Downtown
600 Commonwealth Place
Pittsburgh, PA 15222
(412) 391-4600

Hotel Website >>

Conference Summary

2017 Executive Summary
View the Executive Summary with of all the benefits of attending.

About NAGW

We are NAGW - The only conference designed for government web professionals by government web professionals.

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For general information about nagw/conference, including registration, please contact us at:
National Association of Government Web Professionals

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    Morton Grove, IL 60053